How to Set a How Might We (HMW) Statement

 

What:

A "How Might We" statement should be based on a clear problem or need and written in the present tense. Keep it broad and positive.

 

Inspiration

Need some inspiration on phrasing your HMW? Try some of these:

  • "In what ways might we… ?"

  • "How might we make sure that… ?"

  • "How might we find out if… ?"

  • "How might we address the problem of… ?"

  • "How might we fix the issue of… ?"

  • "How might we make a difference in the world by… ?"

  • "What are some ways we could solve the…?

 

How:

If you're already familiar with How Might We (HMW) as a method, here's how to create one in your platform:

  1. On the top navigation bar, click on the + icon to "Create Campaign".

  2. Assign a title to your new campaign.

  3. Choose HMW as your campaign template.
  4. Designate a time duration for your campaign.

  5. Upload a banner for image (optional).

  6. Click Publish.

 

Best Practices:

Avoid adding the solution into your statement, or you'll steer people's thinking, rather than opening it out.

 

Notes:

You can always change the type of a campaign later, without losing any content (it will be there if you switch it back again in future).

 

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