What Are Campaigns?

 

What:

A campaign is a focused mission to gather fresh and creative ideas from a variety of stakeholders. Campaigns start with a specific theme or problem. You must encourage stakeholders to share their ideas within a specific time frame. To spread the word and get more people involved, the campaign is promoted through various channels.

Once the ideas start rolling in, they're carefully evaluated. The best ones are selected for further development.

A campaign provides a structured way to capture innovative thoughts from a diverse group. Along the way, it fosters a culture of creativity and collaboration.

 

Why:

Campaigns that help provide direction and context for idea generation and development within your organization. They can guide and inspire your team's creative thinking and align idea generation with your organization's strategic goals. They help foster focused innovation and ensure that the ideas generated are relevant to your organization's objectives.

 

How:

A campaign in Acclaim Ideas can be created following these steps:

  1. Access the 'Campaigns' Section: From your Acclaim Ideas dashboard, navigate to the 'Campaigns' section.

  2. Create a New Campaign: Click on 'Create Campaign'. A form will appear prompting you to input details about the campaign.

  3. Name the Campaign: Provide a descriptive name that represents the purpose or challenge of the campaign.

  4. Describe the Campaign: Add a description to provide more context and detail about the campaign, helping idea contributors to better understand the campaign's purpose and objectives.

  5. Assign a Time Frame: If applicable, set a start and end date for the campaign. This can help to generate a sense of urgency and can be used when you want to focus on a particular objective within a specific time frame.

 

Best Practices:

Use clear, engaging language when naming and describing your campaigns to inspire and motivate your team.

Keep the campaign aligned with your strategic goals to ensure the ideas generated are relevant and beneficial to your organization.

 

Notes:

Campaigns replace what was formerly known as 'Goals' in Acclaim Ideas. The terminology shift is part of our ongoing effort to improve clarity and functionality within the platform.

 

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